Cookie Policy
Effective date: 10 November 2026 · Last updated: 10 November 2026
This Cookie Policy explains the cookies and similar storage used on talknlock.com (the "Website"), what each one is for, how long it lasts, and how you can change your choice. It should be read with our Privacy Policy. Talknlock Pvt. Ltd. ("Talknlock", "we", "us") is the Data Fiduciary for personal data collected through this Website.
1. Your choice
When you first visit, a banner asks you to Allow or Reject cookies used to measure visits and ads. The two buttons have equal weight. We do not load Google Analytics or Google Ads, or fire Google Ads conversion events (including a form submit or a WhatsApp, phone or email click), until you click Allow. If you click Reject, or you have not chosen yet, those tools do not load.
You can change your mind at any time: use Cookie settings in the footer, which reopens the banner. You can also change or clear cookies and site data in your browser settings. Clearing site data will forget your choice, and the banner will appear again on your next visit.
2. Cookies and tools we use
Google Analytics 4 (only after you click Allow)
We use Google Analytics 4, measurement ID G-M458NZD53B, to measure visits and how pages on the Website are used. Google receives this data as the provider of the service. Typical first-party cookies include:
- _ga — to distinguish visitors. Typically lasts up to 24 months.
- _ga_M458NZD53B — to persist the Analytics session state. Typically lasts up to 24 months.
Google Ads (only after you click Allow)
We use the Google Ads tag AW-18548246312 to measure whether our ads led to a visit, an enquiry, or a click (for example WhatsApp, phone or email). Google receives this data as the provider of the service. Typical cookies include:
- _gcl_au — conversion linker, used to measure ad clicks. Typically lasts 90 days.
- _gcl_aw and similar Google click cookies — may be set if you arrive from a Google ad. Typically last 90 days.
We do not load Meta Pixel, a Google Tag Manager container, or other advertising trackers at present.
Storage that is not used for ads
- tnl-consent (local storage, not a cookie) — remembers whether you chose Allow or Reject, so we do not ask on every page. Lasts until you change it or clear site data.
- tnl-theme (local storage) — remembers your light or dark theme. Lasts until you change it or clear site data. This is a display preference, not an advertising tool.
- tnl_popup_v1 and tnl_ft_v1 (local or session storage) — remember whether the enquiry popup was shown or submitted, and can hold UTM and gclid campaign values so they can be sent with a popup enquiry. These stay on your device unless you clear site data.
- tnl-lead (session storage, temporary) — if you allow cookies and send an enquiry, a short, non-personal note may be stored so the thank-you page can record that the enquiry was made. It does not include your name, email or phone number.
Our hosting provider may also record standard server logs (such as IP address, browser type, pages requested and date/time) for security and troubleshooting. Those logs are not cookies.
3. How to change your choice
Click Cookie settings in the footer of any page. The banner will open again with the same Allow and Reject buttons. Choosing Reject after you had allowed cookies will reload the page so the Google tags are no longer loaded. You can also use your browser's controls to block or delete cookies.
Questions about this policy, or any request to exercise your rights, can be sent to our Grievance Officer, Prasson Agrawal, at director@talknlock.com. We aim to respond within 30 days.